How to Structure a Compelling, Story Driven Article
Hosted by:
Matthew Turner
Author & Ghostwriter
Thursday, July 25, 2019
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About this Masterclass
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About this Event
In this Uhubs session, Matthew Turner introduces some basic tips on what you should be considering when article writing. Matthew shares tips he has developed through his successful ghostwriting career in which he has helped entrepreneurs to create content strategy to build authority and trust.
This is the chance to have your pressing questions answered throughout this interactive Uhubs session alongside a room of fellow members who are facing similar challenges.
In this session you will learn:
1. How to structure your next article
2. Capturing your reader´s attention with the hook
3. Use pain to build trust
This session is ideal for:
Those who struggle to translate their thoughts into effective literature, and capture the attention of their target audience. This session will teach key skills in using readers problems to sell them key solutions.
Agenda:
18:30: arrival at the Uhubs Campus
18:45: Doors close and session starts (Don't be late!)
18:45-19:30: Interactive session with 12 other Uhubs learners
19:30-19:45: Interactive Q&A
19:45: Uhubs Member Networking
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About the Expert
Matthew Turner is an Author, Ghostwriter, and most important of all, a father to two lively and loving kids. He believes life is too short to work 18-hour days and pretend it's healthy. So, through his books and articles, helps today's innovators and tomorrow's leaders save time, earn more and stress less. As well as ghostwriting for successful entrepreneurs and helping them create a content strategy that builds authority and trust, he's currently writing his latest book: a Business Parable about escaping the hustle and finding flow.
Expert has studied at Leeds Beckett University, University Of Leeds
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