Your profile



Job Title



Open my DashboardLog out
Edit my Profile

Profile Saved
Oops! Something went wrong.

Oh snap! looks like this is

members-only content

Sign up

The Power of Storytelling in Content Marketing

Hosted by:
Todd Brison

Author & Story-telling Professional.

Boom – your seat is reserved.
Add to Calendar 2020-10-22 12:00pm 2020-10-22 1:00pm Europe/London The Power of Storytelling in Content Marketing by Todd Brison Your place is confirmed! Uhubs is proud to present "The Power of Storytelling in Content Marketing" by Todd Brison. Storytelling can be a powerful art. Especially when you are fighting for a cause, selling an idea or product, or using it in your marketing content. Read more – The Masterclass will run from 12:00pm - 1:00pm GMT. Join the class on Zoom – Think your colleagues or friends might be interested? Tell them to sign-up for upcoming Masterclasses on (limited seats available). If you have any questions, please email us on See you soon!
Oops! Something went wrong while submitting the form. Please try again.

12:00pm - 1:00pm GMT

Thursday, October 22, 2020

Watch this Masterclass

Masterclass Resources

Ready to go deeper on this topic? Dive into the related resources, templates and frameworks:

Download Masterclass Resources (PDF)

What is a Uhubs Masterclass?

Masterclasses are interactive and engaging sessions that provide rapid upskilling so that you can grow personally and professionally.

Available for everyone
High-impact in 60 minutes
Delivered by Experts
Fcoused on active learning
Community oriented with live networking
Resources and frameworks provided

About this Masterclass

About this Summit

Storytelling can be a powerful art. Especially when you are fighting for a cause, selling an idea or product, or using it in your marketing content.

From a Neuroscience perspective, a good story makes you more empathetic and Princeton researchers argue that it may even be the only way to change minds. This is because people tend to challenge arguments based on facts while stories stimulate the part of the brain that activates empathy.

Good stories are also a full proof way to grab and retain attention. Look at all the best adds and content that you've taken time from your busy life to actually stop and watch/read. What kept you so enticed by it or curious enough to stay till the end?

To properly master the art of storytelling and start getting your clients attention, we need to demystify one huge myth: contrary to what you have heard, everyone is good at storytelling! It's something we are using almost all the time! Even our conversations are 65% storytelling. It's just a matter of improving those innate skills, by understanding the patters and developing the right techniques for you.

Which is what we will be doing during this session with Author & Story-telling Professional Todd Brison.

The Masterclass is structured around 3 main learning objectives:

1. Why humans are wired to listen to stories

2. How companies tell good stories in marketing

3. Three tips for telling better stories

Which will help you understand how people listen to stories and how to tell your story in a way that will help you connect to your clients and have them coming for more!

This Masterclass is for:

Sales and Marketing People, Entrepreneurs, Start-up Founders, Negotiators and anyone that wishes to improve their storytelling for their personal or professional life.


17:20 - Waiting room, music & networking

17:30 : Session starts - log in with your unique link

18:30 : Session finishes, subject to Q&A

18:30- 18:15 - Virtual Networking and Live Catch Up

This session will cover:

What we will cover

Who is this Masterclass for?

Who is this Summit for?

No items found.

About the Expert

Todd Brison

Todd is an optimist who writes. An author who has been featured on CNBC, Inc., Apple News, Huff Post and whose writing has reached the top 10 in the world on Medium.

As a great storyteller, he delivers high-impact, entertaining messages to audiences about how to find and foster a creative mindset. His philosophy is rooted in the idea that everyone has untapped creative potential, and they must realize that potential to live a complete life.

Companies he's worked with or for include: IDEMIA and East Tennessian.

Expert has studied at East Tennessee State University.