Lawrence Wayne - Founder of SaaS Engine
The SaaS Sales Performance Podcast
May 27, 2021
In episode 16 of our ‘SaaS expert interview’ series, Matt picks the brains of Lawrence Wayne, our sales enablement expert. Currently running his own coaching program, Lawrence has vast sales and marketing experience from working with huge brands, on top of being a seasoned digital content creator. Today, he walks us through his groundbreaking sales process - focusing on the journey of the buyer.